Top 5 Reference Apps Performance in UAE Q1 2023

In Q1 2023, the top 5 reference apps in the United Arab Emirates showcased varying trends in downloads, revenue, and active users. Here’s a closer look at the performance of Google Translate, Quran Majeed – القران الكريم, Athkar - أذكار, Muslim: Azan, Qibla, Al Quran, and Muslim Pro: Quran Athan Prayer.

Google Translate maintained a steady download rate throughout the quarter, with weekly downloads peaking at around 26.8K in mid-February. Active users started at approximately 1.84M at the beginning of the quarter and saw minor fluctuations, ending at around 1.87M.

Quran Majeed – القران الكريم experienced significant growth in both revenue and downloads. Weekly revenue rose from $248 at the start of the quarter to a peak of $2.1K in the final week of March. Downloads saw a remarkable spike, particularly in the week of March 20, reaching about 60.7K. Active users mirrored this trend, rising sharply to approximately 140K before settling at 113K by the end of the quarter.

Athkar - أذكار showed a varied performance. Weekly revenue peaked at around $1.8K in mid-March before dropping to $948 by the end of the month. Downloads also saw a significant increase, especially in the week of March 20, hitting about 6K. Active users remained relatively stable, ending the quarter at approximately 56K.

Muslim: Azan, Qibla, Al Quran had a steady revenue stream, peaking at around $1.6K in late February. Downloads spiked in the week of March 20, reaching approximately 9.1K, while active users saw a notable increase in the same period, ending the quarter at about 22.4K.

Muslim Pro: Quran Athan Prayer saw a substantial rise in revenue towards the end of the quarter, peaking at $3.7K in the last week of March. Downloads followed a similar upward trend, particularly in the week of March 20, reaching about 17.6K. Active users surged to approximately 142K in the same period before settling at around 118K by the end of March.

These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.